Skilpadvlei is a wonderful wine farm and accommodation and restaurant and multi-purpose venue that I’ve begun working on.
I took a drive out here in May and met with the marketing and ops people, and we had a fantastic in-person session where much was accomplished. The dream here would be to get 100% bookings, brilliant organic search, and leverage them into doing better with accommodation and restaurant bookings, sort out local SEO, and improve AI visibility, as that is the future. There are other interesting things like TripAdvisor and their social media. Not that I’ll do the social media, but getting all those things done perfectly. And bit by bit, we should achieve some really good results through purely just doing the right thing. Nothing creative just yet.