Marketing began today for this new client, straight out of the United Kingdom. Just west of London, this well-established Wildlife Park already has such a strong presence, yet, there is still so much that can be done. It’s really nice to be doing some UK based marketing for a change, after years of mainly South Africa and USA based clients. The time zone and culture will be a super nice change up. At present, it’s going to be SEO, Search Ads – both Google and Microsoft – plus Display campaigns, YouTube, and Shopping ads via Google Merchant Centre – ie. a lot of marketing!
Very keen to turn this into a long-term project, and even go visit one day with my child. Who knows, perhaps the nature of the project will mean it develops into that at some point. For now, I am going to get down to the work, and you can check in again in six months how things panned out.