SEO Articles

A perfect page of content in terms of SEO

This is how to rank for keywords, presented in a new way: that of an analogy. For a straightforward, listlike approach, read my other post about the main checkboxes to tick off to create a "Google will be happy" type of page. The above heading ("A perfect page of...
Read More

Magic and SEO | 2023 big prediction

There was this magician who revolutionized the industry by challenging simplistic tricks and fostering creativity - basically he revealed the most basic tricks done by magicians, so that collectively they would raise the bar and be more creative. His story mirrors...
Read More

Content Genius

Do you know why I love TaxTim? Because if I didn’t know what amount to pay myself each month in terms of UIF, PAYE, and all of that, they have a free calculator that does it for me! Well, that is the good reason (JP Morgan always said 'People give a good reason, and...
Read More

Website navigation | How you get around impacts if you will stick around

If you’re reading this, you’ve navigated a website before. If you’re normal, you’ve likely navigated hundreds, thousands, or ten of thousands of websites before.  Much like you’ve potentially navigated a car through the back roads of some CBD or suburb, you had a...
Read More
Content Genius

Content Genius

Jun 16, 2021 |

Do you know why I love TaxTim? Because if I didn’t know what amount to pay myself each month in terms of UIF, PAYE,...

SEO. My world, and the way I entered into digital marketing, Google Ads, and a hundred other things that are all loosely related. SEO is ‘broad and deep’ as someone once advised me – there is so much to know, across so many varied parts of the interwebs. It really suits me, as someone who devours knowledge in my leisure time, never mind my 9-5. For those who are uninformed, it stands for Search Engine Optimisation and was apparently coined by the “father of SEO” Bruce Clay. The idea is a search engine (like Yahoo, Google, Baidu) wants to match users queries with sites that have what they want and for a site to succeed and appear, their site needs to be “optimised”. It’s a little more in depth than that, but that is the idea in a nutshell. Browse my blogs and site for more information on how it all fits together, the 200+ ranking factors Google judges you by, on-site vs off-site SEO, and much much more.